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The brand gap
Main entry-name Neumeier, Marty (Author) Title statement The brand gap : how to bridge the distance between business strategy and design / Autor Marty Neumeier Edition statement Rev. ed. Publication Berkeley : New Riders, 2006 Phys.des. 194 s. : il., čb. ISBN 978-0-321-34810-4 Additional Variant Titles How to bridge the distance between business strategy and design Note Terminolog. slov. Diagramy. Nákresy Bibliogr. odkazy Keywords marketingová komunikácia * reklama-teória * značky-reklama * podnikové značky-význam pre reklamu UDC 339.138 659.1 003.65 Country United States Language English URL http://www.loc.gov/catdir/toc/fy0606/2006272689.html Copy count 1, currently available 1 Database Books 
book
Call number Sign. PK Track No. Location Sublocation Info I 19919 39954 Sklad SNG
Number of the records: 1