Testing emotional and visual reactions to selected  ads of the absolut company

Number of the records: 1

Title	Testing emotional and visual reactions to selected ads of the absolut company [elektronický zdroj] / Ľudmila Nagyová ... [et al.]
Author-s	Nagyová, Ľudmila, ; SPUFEM16 (Author)
	Lenčéšová, Janka (Author)
	Košičiarová, Ingrida, ; SPUFEM16 (Author)
	Kollár Rybanská, Jana, ; SPUFEM16 (Author)
In	Marketing Identity [online (1111 s.)] / Marketing Identity 2019. -- Trnava : Univerzita sv. Cyrila a Metoda, 2019. -- ISBN 978-80-572-0038-3. -- S. 223-255
Category of Publication Activity	AFD
Subject-s	marketing komunikácia efektívna reklama
Country	Slovakia
Language	English
Database	Agro-bibliography

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Number of the records: 1