- Review of the potential of consumer neuroscience for aroma marketing …
Number of the records: 1  

Review of the potential of consumer neuroscience for aroma marketing and its importance in various segments of services

  1. Review of the potential of consumer neuroscience for aroma marketing and its importance in various segments of services / Jakub Berčík ... [et al.]. -- tab. -- Bibliografické odkazy. In: Applied Sciences-Basel. -- ISSN 2076-3417 online. -- Vol. 11, no. 16 (2021), art. no. 7636, [20] s. https://doi.org/10.3390/app11167636 spotrebiteľská neuroveda * aróma * spotrebiteľské správanie * aróma marketing * neuromarketing
Number of the records: 1  

  This site uses cookies to make them easier to browse. Learn more about how we use cookies.