Number of the records: 1
New trends in marketing communication
Title New trends in marketing communication / Lenka Hlúchová ; supervising lecturer Author-s Hlúchová, Lenka (Author)
Kádeková, Zdenka, ; SPUFEM16 (Thesis advisor)Corporation Slovenská poľnohospodárska univerzita (Nitra, Slovensko). Fakulta ekonomiky a manažmentu. Katedra marketingu Published 2014 Description 45 s. : ilustr., tab. ; 30 cm Notes Bibliografia s. 43-45. Bibliografické odkazy . Resumé anglicky, slovensky . Bakalárska práca (Bc.). - Katedra marketingu FEM SPU v Nitre Subject-s viral marketing guerillový marketing priamy marketing product placement marketingová komunikácia bakalárske práce Country Slovakia Language English URL http://opac.crzp.sk/openURL?crzpSigla=spunitra&crzpID=15272 Copies 1, available for regular loan 0, in-library use only 1 Database Graduate theses 
book
Call number Dislocation Collection in study room Available VP-83057 Sklad in-library use only
Number of the records: 1