Number of the records: 1  

Visual merchandising, aroma marketing and senzory marketing

  1. TitleVisual merchandising, aroma marketing and senzory marketing / Dorota Hrančíková ; supervising lecturer Elena Horská ; consultant Jakub Berčík
    Author-s Hrančíková, Dorota (Author)
    Horská, Elena, ; SPUFEM16 (Thesis advisor)
    Berčík, Jakub, ; SPUFEM16 (Thesis advisor)
    Corporation Slovenská poľnohospodárska univerzita (Nitra, Slovensko). Fakulta ekonomiky a manažmentu. Katedra marketingu
    Published2015
    Description53 s., [10] s. príl. : ilustr., tab. ; 30 cm
    NotesBibliografia s. 50-52 . Resumé anglicky, slovensky . Bakalárska práca (Bc.). - Katedra marketingu FEM SPU v Nitre
    Subject-s neuromarketing aróma aróma marketing senzorický marketing nákupná atmosféra vizuálne vnímanie spotrebiteľské správanie kaviarne dotazníky bakalárske práce
    CountrySlovakia
    LanguageSlovak
    URLhttp://opac.crzp.sk/openURL?crzpSigla=spunitra&crzpID=22334
    Copies1, available for regular loan 0, in-library use only 1
    DatabaseGraduate theses
    book

    book

    Call numberDislocationCollection in study roomAvailable
    VP-85634Skladin-library use only

Number of the records: 1  

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