Number of the records: 1  

Efficiency of TV advertising spots promoting non-alcoholic drink Kofola

  1. TitleEfficiency of TV advertising spots promoting non-alcoholic drink Kofola / Andrea Bolčáková, Veronika Ábelová, Ľudmila Nagyová
    Author-s Bolčáková, Andrea (Author)
    Gašparíková, Veronika ; SPUFEM16 (Author)
    Nagyová, Ľudmila, ; SPUFEM16 (Author)
    Descriptiongrafy, ilustr.
    NotesBibliografické odkazy
    In Zeszyty Naukowe Szkoły Głównej Gospodarstwa Wiejskiego w Warszawie. -- ISSN 2081-3430. -- Vol. 56, no. 7 (2012), s. 5-20
    Category of Publication ActivityADE
    Subject-s nástroje marketingové televízna reklama kofola
    CountryPoland
    LanguageEnglish
    DatabaseAgro-bibliography
Number of the records: 1  

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