Number of the records: 1  

Stimulus, space and hidden customer´s reactions: applying possibilities of neuromarketing

  1. TitleStimulus, space and hidden customer´s reactions: applying possibilities of neuromarketing / Berčík J....[et al.]
    Author-s Berčík, Jakub, ; SPUFEM16 (Author)
    Paluchová, Johana, ; SPUFEM16 (Author)
    Neomániová, Katarína, ; SPUFEM16 (Author)
    Horská, Elena, ; SPUFEM16 (Author)
    Nagyová, Ľudmila, ; SPUFEM16 (Author)
    In Improving performance of agriculture and the economy: challenges for management and policy [138 s.] / Medzinárodné vedecké dni. -- Nitra : Slovenská poľnohospodárska univerzita, 2014. -- ISBN 978-80-552-1191-6 (brož.). -- S. 56
    Category of Publication ActivityAFH
    Subject-s neuromarketing zákazníci emócie priestor (ekonomika)
    CountrySlovakia
    LanguageEnglish
    DatabasePublications of staff - Slovak Univ. of Agric. Nitra
Number of the records: 1  

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