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Sensory marketing strategy: Use of the sense of taste on the global market of food

  1. TitleSensory marketing strategy: Use of the sense of taste on the global market of food [elektronický zdroj] / Jana Rybanská, Ľudmila Nagyová, Andrea Kubelaková
    Author-s Kollár Rybanská, Jana, ; SPUFEM16 (Author)
    Nagyová, Ľudmila, ; SPUFEM16 (Author)
    Kubelaková, Andrea, ; SPUFEM16 (Author)
    Descriptionilustr.
    NotesBibliografické odkazy . Požiadavky na systém: pdf-prehliadač,
    In Globalization and its socio-economic consequences [1 CD-ROM (2515 s.)] / Globalization and its socio-economic consequences. -- Žilina : University of Žilina, 2016. -- ISBN 978-80-8154-191-9. -- S. 1912-1918, CD-ROM
    Category of Publication ActivityAFD
    Subject-s strategický marketing zmysly chuť potravinárstvo
    CountrySlovakia
    LanguageEnglish
    DatabaseAgro-bibliography
Number of the records: 1  

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