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Ethical issues of neuromarketing

  1. TitleEthical issues of neuromarketing / M. Petz, R. Haas
    Author-s Petz, M. (Author)
    Haas, R. (Author)
    Descriptionilustr.
    NotesBibliografické odkazy
    In Neuromarketing in food retailing [169 s.]. -- Wageningen : Wageningen Academic Publishers, 2017. -- ISBN 978-90-8686-300-6 (brož.). -- S. 51-78
    Subject-s neuromarketing etika etické kódexy
    CountryNetherlands
    LanguageEnglish
    DatabaseArticles
Number of the records: 1  

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