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The impact of online marketing of selected retail stores on consumer´s behaviour of the young generation
Title The impact of online marketing of selected retail stores on consumer´s behaviour of the young generation [elektronický zdroj] / Andrea Kubelaková, Andrej Géci, Alexandra Andocsová Author-s Kubelaková, Andrea, ; SPUFEM16 (Author)
Géci, Andrej, ; SPUFEM16 (Author)Krivošíková, Alexandra, ; SPUFEM16 (Author) Notes Bibliografické odkazy . Požiadavky na systém: pdf-prehliadač In Marketing identity [CD-ROM (474 s.)] / Marketing identity. -- Trnava : Univerzita sv. Cyrila a Metoda, 2017. -- ISBN 978-80-8105-918-6. -- ISSN 1339-5726. -- S. 116-125 Category of Publication Activity AFD Subject-s retailingový marketing konzumenti spotrebiteľské správanie internetový marketing Country Slovakia Language English Database Agro-bibliography References (2) Bibliografia - Publications of staff - Slovak Univ. of Agric. Nitra
Number of the records: 1