Number of the records: 1  

Marketing Management of Electronic Commerce in the Process of Current Marketing Management

  1. TitleMarketing Management of Electronic Commerce in the Process of Current Marketing Management [elektronický zdroj] / Peter Stuchlý ... [et al.]
    Author-s Stuchlý, Peter, ; SPUFEM33 (Author)
    Hennyeyová, Klára, ; SPUFEM33 (Author)
    Janšto, Erik, ; SPUFEMD (Author)
    Šilerová, Edita (Author)
    Vaněk, Jiří (Author)
    Descriptionilustr., tab.
    NotesPopis urobený 4.8.2023. Vydané v rámci projektu grant no. 2022B0006 . Bibliografické odkazy . Spôsob prístupu: World Wide Web
    In AGRIS on-line Papers in Economics and Informatics [online]. -- ISSN 1804-1930 online. -- Vol. 15, no. 2 (2023), s. 105-113
    Category of Publication ActivityADM
    Category of Publication ActivityV3
    Subject-s elektronický obchod digitálny marketing strategický marketing implementácia (manažment)
    CountryCzech Republic
    LanguageEnglish
    URLhttps://doi.org/10.7160/aol.2023.150209
    DatabaseAgro-bibliography
Number of the records: 1  

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