Innovative marketing solutions and value creation in agribusiness: The case of slovak winery

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Title	Innovative marketing solutions and value creation in agribusiness: The case of slovak winery / Elena Horská ... [et al.]
Author-s	Horská, Elena, ; SPUFEM31 (Author)
	Országhová, Dana, ; SPUFEM34 (Author)
	Hornyák Gregáňová, Radomíra, ; SPUFEM34 (Author)
	Nagyová, Ľudmila, ; SPUFEM31 (Author)
	Košovská, Iveta, ; SPUFEM33 (Author)
	Dreveňáková, Eva, ; SPUFEM31 (Author)
	Kucbeľová, Dominika (Author)
Description	ilustr.
Notes	Vydané v rámci projektu VEGA 1/0245/21 . Bibliografické odkazy
In	Innovative development of agricultural business and rural areas [299 s.] / Innovative development of agricultural business and rural areas. -- Sofia : University of national and world economy, 2023. -- ISSN 3033-0327. -- S. 65-72
Category of Publication Activity	AFC
Category of Publication Activity	V2
Subject-s	marketing inovácií segmentácia trhu marketingová komunikácia obchod s potravinami sociálne médiá vinárstvo
Country	Bulgaria
Language	English
URL	https://doi.org/10.37075/idara.2023.06 https://idara.unwe.bg/Uploads/Conference/Conference%202023.pdf
Database	Agro-bibliography

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Number of the records: 1