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Základy marketingu

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    TitleZáklady marketingu / E. Jerome McCarthy, William D. Perreault, Jr. ; z amerického originálu přeložila Dana Bursíková
    Author-s McCarthy, E. Jerome (Edmund Jerome), (Author)
    Perreault, William D. (Author)
    Bursíková, Dana (Translator)
    Issue1. vyd.
    PublishedPraha : Victoria publishing, 1995
    Description511 s. : ilustr. ; 29 cm
    NotesObsahuje biografické údaje
    OriginalEssentials of marketing Česky
    ISBN80-85605-29-5
    Subject-s marketing učebnice
    CountryCzech Republic
    LanguageCzech
    Copies1, available for regular loan 0, in-library use only+week 1
    DatabaseBooks
    book

    book

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    Call numberDislocationCollection in study roomAvailable
    489882Štúrova - voľný výberMarketing / 658.8per week

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