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A Miracle of Nowadays Affecting Consumers´ Behaviour: An Outstanding Influence of Social Networks

  1. TitleA Miracle of Nowadays Affecting Consumers´ Behaviour: An Outstanding Influence of Social Networks / Kristína Igarová, Zdenka Kádeková, Ingrida Košičiarová
    Author-s Igarová, Kristína, ; SPUFEM31 (Author)
    Kádeková, Zdenka, ; SPUFEM31 (Author)
    Košičiarová, Ingrida, ; SPUFEM31 (Author)
    Descriptionilustr., tab.
    NotesVydané v rámci projektu VEGA 1/0404/22, KEGA 030SPU-4/2022 . Bibliografické odkazy
    In Communication Today. -- ISSN 1338-130X. -- Vol. 13, no. 2 (2022), s. 166-177
    Category of Publication ActivityADM
    Category of Publication ActivityV3
    Subject-s spotrebitelia sociálne siete marketing influencer marketing marketingová komunikácia
    CountrySlovakia
    LanguageEnglish
    URL https://communicationtoday.sk/wp-content/uploads/10_IGAROVA-et-al_CT-2-2022.pdf
    DatabaseAgro-bibliography
    References (1) Bibliografia - Agro-bibliography
Number of the records: 1  

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