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Generation marketing in strategic marketing management: case study of honey market
Title Generation marketing in strategic marketing management: case study of honey market / Peter Šedík ... [et al.] Author-s Šedík, Peter, ; SPUFEM16 (Author) Horská, Elena, ; SPUFEM16 (Author) Skowron-Grabowska, Beata (Author) Illés, Csaba Bálint (Author) Description ilustr., tab. Notes Bibliografické odkazy In Polish journal of management studies. -- ISSN 2081-7452. -- Vol. 18, no. 1 (2018), s. 326-337 Category of Publication Activity ADM Subject-s včelie produkty med marketing spotrebiteľské správanie Country Poland Language English URL https://pjms.zim.pcz.pl/resources/html/article/details?id=183855 Database Agro-bibliography
Number of the records: 1