Number of the records: 1  

Customer value estimation in the channels of value distribution on the example of brewing industry

  1. TitleCustomer value estimation in the channels of value distribution on the example of brewing industry [elektronický zdroj] / Wieslawa Caputa, Emília Škorecová
    Author-s Caputa, Wieslawa (Author)
    Škorecová, Emília, ; SPUFEM18 (Author)
    Descriptiongrafy, ilustr., tab.
    NotesNázov z titulnej obrazovky (stav zo dňa 17.03.2015) . Bibliografické odkazy . Spôsob prístupu: World Wide Web
    In ICABR 2014 [online (1162 s.)] / ICABR. -- Brno : Mendel University, 2015. -- ISBN 978-80-7509-223-6. -- S. 58-69, online
    Category of Publication ActivityAFC
    Subject-s manažment zákazníci manažment vzťahov so zákazníkmi pivovarníctvo Slovensko Poľsko
    CountryCzech Republic
    LanguageEnglish
    URL http://www.icabr.com/fullpapers/icabr2014.pdf
    DatabaseAgro-bibliography
Number of the records: 1  

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