ICABR 2014 [elektronický zdroj] : IX. international conference on applied business research : October 6 - October 10, 2014, Talca, Chille. -- 1st ed. -- Brno : Mendel University, 2015. -- online (1162 s.). -- ISBN 978-80-7509-223-6. http://www.icabr.com/fullpapers/icabr2014.pdf obchod * manažment * ekonomika * financie * marketing