Number of the records: 1
FaceReader as a neuromarketing tool to compare the olfactory preferences of customers in selected markets
SYS 165637 LBL 00000naa--22^^^^^-a-4500 003 SK-NiSPK 005 20250515130646.8 007 ta 008 240321s2025----xxka---e-n----000-0-eng-d 024 $a 10.1108/SJME-03-2023-0050 $2 doi 024 $a 001307870400001 $2 WoS 024 $a 2-s2.0-85186186087 $2 Scopus 035 $a biblio/1296546 $2 CREPC2 040 $a NI001 $b slo 041 0-
$a eng 044 $a xxk $c GB 080 $a 664.61 $2 2001 080 $a 664.66 $2 2001 080 $a 658.8:159.91 $2 2001 080 $a 658.89 $2 2001 080 $a 366-05 $2 2001 080 $a 611.92:53.08 $2 2008 245 10
$a FaceReader as a neuromarketing tool to compare the olfactory preferences of customers in selected markets / $c Jakub Berčík ... [et al.] 500 $a Vydané v rámci projektu VEGA 1/0624/22, APVV-17-0564 504 $a Bibliografické odkazy 650 07
$7 spu_us_auth*0250718 $a pekárne $2 NI001PH 650 07
$7 spu_us_auth*0252876 $a pekárske výrobky $2 NI001PH 650 07
$7 spu_us_auth*0389147 $a neuromarketing $2 NI001PH 650 07
$7 spu_us_auth*0348559 $a zákazníci $2 NI001PH 650 07
$7 spu_us_auth*0250901 $a spotrebitelia $2 NI001PH 650 07
$7 spu_us_auth*0422414 $a FaceReader $2 NI001PH 700 1-
$7 spu_us_auth*0370208 $a Berčík, Jakub, $d 1987- $u SPUFEM31 $4 aut $9 40 $z H $X 34608 700 1-
$7 spu_us_auth*0385568 $a Mravcová, Anna, $d 1984- $u SPUFEM31 $4 aut $9 40 $z K $X 54581 700 1-
$7 spu_us_auth*0412776 $a Sendra-Nadal, Esther $4 aut $9 5 700 1-
$7 spu_us_auth*0422750 $a López-Lluch, David $4 aut $9 5 700 1-
$7 spu_us_auth*0425246 $a Farkaš, Andrea $4 aut $9 10 773 0-
$w spu_us_epca*165635 $t Spanish Journal of Marketing - ESIC $x 2444-9695 $7 nnas $d London : Emerald group Publishing Limited $g Vol. 29, no. 1 (2025), s. 46-64 856 4-
$u https://doi.org/10.1108/SJME-03-2023-0050
Number of the records: 1