KRIŽANOVÁ, Michaela. Comparison of destination marketing and implementation of marketing mix tool in city marketing on the selected markets. 2019. 96 s. Diplomová práca (Ing.). - Katedra marketingu a obchodu FEM SPU v Nitre. Dostupné na internete: <http://opac.crzp.sk/openURL?crzpSigla=spunitra&crzpID=39240>