Number of the records: 1
Methods used in neuromarketing
Title Methods used in neuromarketing / Jakub Berčík, Jana Rybanská Author-s Berčík, Jakub, ; SPUFEM16 (Author)
Kollár Rybanská, Jana, ; SPUFEM16 (Author)Description ilustr. In Sensory and aroma marketing [146 s.]. -- Wageningen : Wageningen Academic Publishers, 2017. -- ISBN 978-90-8686-298-6 (brož.). -- S. 83-101 [1,3 AH] Category of Publication Activity ACC Subject-s neuromarketing spotrebitelia spotrebiteľské správanie biometrika Country Netherlands Language English Database Publications of staff - Slovak Univ. of Agric. Nitra
Number of the records: 1