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Resource: Slovak Agricultural Library (SAL) - SAL Bibliographic Database/Agrobibliography
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Author Sysno/Doc.kind = "^spu_us_auth 0356408 xpca^"
- Application of neuromarketing in retailing and merchandising / Ľudmila Nagyová, Elena Horská, Jakub Berčík .
In: Neuromarketing in food retailing [169 s.]. -- Wageningen : Wageningen Academic Publishers, 2017. -- ISBN 978-90-8686-300-6 (brož.). -- S. 119-142
Kategória EPCA do 2021: ACC . - Application of neuromarketing in visual merchandising in services / Johana Paluchová, Jakub Berčík, Katarína Neomániová .
In: Neuromarketing in food retailing [169 s.]. -- Wageningen : Wageningen Academic Publishers, 2017. -- ISBN 978-90-8686-300-6 (brož.). -- S. 143-158 [1,29 AH]
Kategória EPCA do 2021: ACC . - Využitie neuromarketingu v retailingu a vizuálnom merchandisingu potravín / Jakub Berčík ... [et al.] . Nitra : Slovenská poľnohospodárska univerzita , 2016 . 134 s . ISBN 978-80-552-1613-3
Kategória EPCA do 2021: AAB . - The perception of merchandising visual components in the fast food restaurants of chosen shopping mall [elektronický zdroj] / Johana Paluchová ... [et al.] .
In: ICABR 2015 / ICABR [online (1165 s.)]. -- Brno : Mendel University, 2015. -- ISBN 978-80-7509-379-0. -- S. 730-740, online
Kategória EPCA do 2021: AFC
http://www.icabr.com/fullpapers/icabr2015.pdf .