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Resource: Slovak Agricultural Library (SAL) - SAL Bibliographic Database/Agrobibliography
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Author Sysno/Doc.kind = "^spu_us_auth 0370418 xpca^"
- The effect of scent marketing on the emotions and and preferences of generation X [elektronický zdroj] / Jakub Berčík ... [et al.] .
In: Global marketing conference at Seoul, 2020 / Global marketing conference [online (1620 s.)]. -- Seoul : Global Alliance of Marketing & Management Associations, 2020. -- ISSN 1976-8699. -- S. 844-848
Kategória EPCA do 2021: AFC
https://doi.org/10.15444/GMC2020.06.07.02 . - Internationalization as a way of adding value and attractiveness to university education [elektronický zdroj] / Jana Gálová ... [et al.] .
In: The agri-food value chain: challenges for natural resources management and society / Medzinárodné vedecké dni [online (1108 s.)]. -- Nitra : Slovak University of Agriculture, 2016. -- ISBN 978-80-552-1503-7. -- S. 585-591, online
Kategória EPCA do 2021: AFD
http://dx.doi.org/10.15414/isd2016.s8.02 . - The EU - Ukraine -Russia crisis triangle: evidence of local and global consequences for international trade / Elena Horská, Serhiy Moroz, Jana Gálová .
In: Global perspectives on trade integration and economies in transition [xxvi, 407 s.]. -- Hershey : Business Science Reference, 2016. -- ISBN 978-1-5225-0451-1 (viaz.). -- S. 105-125
Kategória EPCA do 2021: AEC . - Consumer neuroscience in practice [elektronický zdroj] : the impact of store atmosphere on consumer behavior / Jakub Berčík ... [et al.] .
In: Periodica polytechnica. -- ISSN 1416-3837. -- Vol. 24, no. 2 (2016), s. 96-101, online
Kategória EPCA do 2021: ADM
https://pp.bme.hu/so/article/view/8715/6967 . - Business internationalisation and the choice of international strategy in case of Slovak companies / Jana Gálová, Elena Horská .
In: QUAESTUS. -- ISSN 2285-424X. -- An. 4, num. 7 (2015), s. 81-93
Kategória EPCA do 2021: ADE . - Consumer neuroscience solutions: towards innovations, marketing effectiveness and customer driven strategies [elektronický zdroj] / Elena Horská ... [et al.] .
In: 5th International conference on management 2015 / ICM [1 CD-ROM (584 s.)]. -- Gödöllő : Szent István University, 2015. -- ISBN 978-963-269-492-4. -- S. 18-21, CD-ROM
Kategória EPCA do 2021: AFA
http://dx.doi.org/10.17626/dBEM.ICoM.P00.2015.p004 . - Consumer market economy of the Slovak and the Kyrgyz Republic / Elena Horská...[et al.] .
In: Improving performance of agriculture and the economy: challenges for management and policy / Medzinárodné vedecké dni [online [451 s.]]. -- Nitra : Slovenská poľnohospodárska univerzita, 2014. -- ISBN 978-80-552-1186-2. -- S. 135-146, online
Kategória EPCA do 2021: AFD
http://spu.fem.uniag.sk/fem/mvd2014/proceedings/articles/Horska.pdf . - Selected business aspects of the emerging market of Ukraine [elektronický zdroj] / Jana Gálová .
In: Journal of Central European Green Innovation. -- ISSN 2064-3004. -- Vol. 2, no. 1 (2014), s. 51-59, online
Kategória EPCA do 2021: ADE
http://greeneconomy.karolyrobert.hu/sites/greeneconomy.foiskola.krf/files/upload/GALOVA.pdf . - Patterns of business internationalisation in Slovakia: empirical results from the V4 survey / Elena Horská, Jana Gálová .
In: Patterns of business internationalisation in Visegrad countries - in search for regional specifics [240 s.]. -- Cartagena : Universidad politécnica de Cartagena, 2014. -- ISBN 978-84-942562-0-2 (brož.). -- S. 103-124
Kategória EPCA do 2021: AEC . - International marketing: within and beyond Visegrad borders / Elena Horská et al. ; reviewers Iveta Ubrežiová, Janusz Žmija . Kraków : Wydawnictwo Episteme , 2014 . 311 s . ISBN 978-83-7759-039-3
Kategória EPCA do 2021: ACA .