The economic efficiency of using aroma marketing as a new possibility of in-store communication / Elena Horská ... [et al.] .
In: ICoM 2019 - People, planet and profit: sustainable busines and society / ICoM [167 s.]. -- Gödöllő : Szent István University, 2019. -- ISBN 978-963-269-836-6 (brož.). -- S. 5
Kategória EPCA do 2021: AFE .