Tracking position, visual attention and emotions of customers in retail store environment via position system, eye tracker, electroencephalograph and face reading technology [elektronický zdroj] / Jakub Berčík ... [et al.] .
In: Global marketing conference at Hong Kong 2016 / Global marketing conference [online (1754 s.)]. -- Seoul : Global Alliance of Marketing & Management Associations, 2016. -- ISSN 1976-8699. -- S. 494-510, online
Kategória EPCA do 2021: AFC
http://dx.doi.org/10.15444/GMC2016.04.08.04 .